Abstract

The Uberization phenomenon, i.e. the spread of Uber’s business model in the sharing economy platforms, has shown that the sharing of value and the concept of distributive justice and distributive efficiency are strongly dependent on platform architecture design and they are unlikely to be achieved in centralized sharing economy marketplaces. Blockchain technology has recently emerged in this context as a new organizational paradigm, able to finally disrupt centralized models such as Uber, promote open innovation and enable more equitable forms of cooperation between individuals through decentralized governance and distributed consensus.

The most revolutionary aspect of blockchain technology is that it can run software in a secure and decentralized manner. With a blockchain, sharing economy platforms no longer need to be deployed on a centralized server; they can be run on a peer-to-peer network that is not controlled by any single party. These blockchain-based platforms can be used to coordinate the activities of a large number of individuals, who can organize themselves without the help of a third party. Blockchain is ultimately a means for individuals to coordinate common activities, to interact directly with one another, and to govern themselves in a more secure, transparent and decentralized manner.